The Triangle of Power Series: Chapter Four: It’s a Numbers Game

In the fourth chapter of the Triangle of Power series, CMTV reviews why video is a viable investment and how to create winning content. 64% of brands believe video directly increases sales and 75% report positive impacts on marketing results. Statistics have shown 45% of people stop watching a video after 60 seconds and 60% drop off after two minutes You’re 64% more likely to get a click back to your website through a presenter-led video over animation and a third of the most popular type of video content internationally – is news.

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